MARTA’s $100 Billion Dream, And How It Affects Atlanta

Previous years proved to be positive for MARTA in all aspects but the following years could be challenging as transit is revolving all over the world and now there are certain challenges it may face.

MARTA is constantly finding ways to expand itself and is trying to take over all the ventures which are struggling or might become a threat in the future. Recently in July, this transit company acquired Atlanta streetcar which was in its struggling phase, in September it premiered a soccer field for its patrons and connecting people, in October the board of directors approved the funds and investments worth $2.7 billion to infuse new projects in this transit and hoping it to bloom.

While the dynamics are changing now, several projects and proposals are under consideration now and may require further assistance. MARTA CEO Jeffrey Parker’s having the innovative approach and transmuting the transit with a go-to plan for next 40 years along with the investment of billions, which is going to be implemented the way it is planned. Parker subsequently named this campaign as “Big Hairy Audacious Goal,” or BHAG.

MARTA transit expansion is progressing with the time and the investments it is putting in such as $2.6 billion is more than enough, any investment more than this would only make it compete with the world class transit systems.

Similarly, as Los Angeles’ population is expected to grow in the next 30 years so the investors are geared up to improve the transit with the handsome amount of $120 billion, people from Washington DC have much larger plans of $500 Billion in next 2 decades. As Atlanta’s population is expected to grow by 2.5 million people, the transit authorities should be ready with realistic plans which are supposed to be implemented on time.

According to the numbers discussed, $2.5 billion are supposed to be spent every year to implement the plans the way they should be. MARTA investor and board of directors are expected to work with the authorities of other states and transit companies to implement their plans in more effective manner.

Parker also mentioned that they would be working more on their customer’s services, advisory council and would be working on the ways to engage their customers productively.



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